a story full of madness
Freshly graduated and full of enthusiasm, I started the MAD ABOUT MATS journey in 2015 at the age of 21. I wanted to build a brand in a niche that wasn’t yet saturated, something I could truly grow into. At the time, no (door)mat brand really stood out to me, which made the challenge even more exciting.
With a father and brother experienced in the textile industry, the leap felt natural. From day one, MAD ABOUT MATS positioned itself as a must-have brand for trendy, high-end (door)mats. Each mat is created with love, passion, and great attention to detail throughout the entire production process. Proudly made in Belgium, our mats offer both quality craftsmanship and reliable delivery.
Designed to please the eye and elevate everyday living, MAD ABOUT MATS products bring character and a spark of attitude to any interior. I’m proud to share the madness of my brand through distinctive collections filled with innovative, recognizable designs.
"bye bye boring (door)mats,
time to get yourself a must-have mat with attitude"
Lots of love & madness,
xoxo Anne-Helena